Digital Marketing Definition: Best Digital Marketing Course Online for Free & Paid

digital marketing courses for free
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Are you a freelancer, an entrepreneur, or an employee trying to develop their digital skills to build a digital marketing strategy for their business?

Or you are a student, who wants to learn digital marketing online for free or paid.

If yes, then you must check out the online digital marketing course platforms to learn.

What is digital marketing?

In a definition, digital marketing is any form of marketing that is carried out through digital devices. This includes internet-based marketing operations. A company’s digital marketing strategy may include using websites, search engines, blogs, social media, video, email, and other methods to reach customers.

Digital Marketing helps you to learn how you can expand your business to a larger audience by using different online networks and platforms.

The idea behind this is simple, as online purchasing has become people’s number one priority, skills like digital marketing help you understand how to market your product efficiently on the online platform to make it noticeable in a sea of millions of other advertisements and products. 

So, let’s see what these digital marketing courses online have to offer you;

First is direct learning from the experts of that particular field. The courses are taught by the professionals directly so they provide you with the right training to become a skilled professional and explore the business with a rational sight.

The demand for digital marketing skills in the industry is increasing day by day and these courses will help you in upgrading your skills according to the market standards.

Also, it opens several options for you. As the demand for people understanding the importance and use of mobile optimizations, content marketing, and managing social media is growing at a very tremendous rate.

The need for professionally trained digital marketers is predominantly evident in foreign countries as well, thus increasing the opportunities for such professionals to expand their business becomes much higher.

In 2015, nearly $170 billion were spent on digital advertising which is assumed to increase to 330 dollars by 2021. These figures are enough to provide you the idea of how fast this industry is growing and these online courses provide you an opportunity to place your foot in it by giving you proper insight into these topics.

Moreover, digital marketing leads to higher salaries accompanied by flexible working hours and open space for you to think out of the box which lets you grow creatively.

Are you excited to learn these skills which can help you kick start your future endeavors with a boost?

But a question may arise in your mind about how to learn digital marketing for free?

Don’t worry, here are some good paid and free digital marketing courses online to help you in different fields in Digital Marketing

1. Digital Marketing Certification Google Free

Digital marketing certification google: Google is offering a free digital marketing course to the audience via its online platform known as Digital Garage. The course is perfect for the newbies who are hustling to understand the digital marketing world and its working, provided with a globally recognized certification that can prove to be highly advantageous in the future. 

What does this course offer you?

  • Digital Marketing Fundamentals
  • Starting a business online
  • Mobile Marketing
  • Content Marketing
  • Online Advertising
  • Social Media Advertising

No. of Modules: 26

Demanded Hours: 40

digital marketing course

2. SEMRUSH Academy Free Certification Online

The course is taught by reputed professionals of the industry. The point to keep in mind here is that some of the courses are specifically focused on SEMRUSH whereas others teach the concepts of digital marketing. The course gives you a deep understanding of how to apply the learned digital marketing skills in the real world. Also, you will be able to learn the SEMRUSH tool as a bonus point. This is one of the free digital marketing courses available online.

What does this course offer you?

  • SEO (Search Engine Optimization)
  • PPC
  • Affiliate Marketing
  • Content Marketing
  • Social Media Marketing

No. of modules: 14

Demanded Hours: 3

digital marketing course

3. Hubspot Online Marketing Course (Free Certification)

This course is offered by Hubspot Digital Academy and is taught by some of the renowned professionals of the industry. Its digital marketing courses provide you some trial time to let you decide what skills are you exactly interested in with a completely free certification. It also lets you explore the Hubspot digital marketing tools so do check it out.

What does this course offer you?

  • Content Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Contextual Marketing
  • Inbound Marketing

No. of Modules: 5 – 14 (Depending on the course you choose)

Demanded Hours: 1 – 6 (Depending on the course you choose)

digital marketing course

4. Market Motive’s Master in Digital Marketing (Paid Certification)

Market Motive is a well-established name in the market. Its course offers to teach you a wide range of skills by the silicon valley experts. One key feature that sets it different from others is its doubt answering sessions by top marketing leaders like Matt Bailey etc.

Its digital marketing courses also provide projects based learning which can give you an edge in the professional world.

What does this course offer you?

  • Content Marketing
  • Social Media Marketing
  • Analytics
  • PPC
  • Mobile Optimization
  • Email Marketing
  • SEO and Google Ads

No. of Modules: 1 – 32 (Depending on the course you choose)

Demanded Hours: 250+

digital marketing course

5. Udemy’s Digital Marketing Course (Paid Certification)

Udemy is one of the leading platforms in the online learning world. The course is one of the best among the digital marketing courses available on Udemy and is well designed for beginners as it covers every topic of digital marketing in detail. If you can get the course at a reasonable price then it’s definitely worth the money.

What does this course offer you?

  • SEO and SEO Writing
  • Social Media Marketing
  • Google and Facebook Ads
  • App Marketing
  • Email Marketing
  • Google Analytics
  • WordPress

No. of Modules: 12

Demanded Hours: 23

digital marketing course

6. Udacity Digital Marketing Course [Paid Certification]

This is one of the premium courses that are suitable for beginners. The course gives personalized access to career coaches and technical mentors which is a great deal for beginners as they can clear their doubts and learn more efficiently.

What does this course offer you?

  • Social Media Marketing
  • Content Strategy
  • SEO
  • Email Marketing
  • Display Advertising
  • Online Marketing Fundamentals
  • Google Ads
  • Google Analytics

No. of Modules: 9

Demanded Hours: 3 months

digital marketing course

7. Simplilearn’s Digital Marketing Program [Paid Certification]

This course provides a master’s degree by Simplilearn in a wide range of digital marketing fields. It also has mentoring sessions by the industry experts for the people having difficulty to understand the topics. This master’s program is designed by experts to make you acquire the skills to become a successful digital marketer. 

What does this course offer you?

  • Strategy and Conversion
  • Web Analytics
  • SEO
  • Social Media Marketing
  • Advanced Email Marketing
  • Content Marketing
  • advanced website conversion rate optimization
  • Advanced mobile marketing

No. of Modules: 6

Demanded Hours: 200+

digital marketing course

8. ClickMinded Digital Marketing Course [Paid Certification]

The course covers different marketing domains to make you a digital marketing specialist. The course can prove to be very fruitful for you as it is one of the digital marketing courses online, that is taught by experienced professionals still working in big companies and excelling in their skills. However, you can study the course for free but you have to pay to get the certificate.

What does this course offer you?

  • Email Marketing
  • Paid Advertising
  • Content Marketing
  • Social Media Marketing
  • SEO
  • Google Analytics
  • Sales 

No. of Modules: 7

Demanded Hours: 3 – 6 (Depending on the course you choose)

You can choose from the above courses, depending upon which one suits you the best and offers the appropriate skills that you wish to acquire. Also, digital marketing is an intriguing field so now don’t wait and just plunge into it to make the best out of your jobs or businesses.

digital marketing course

by
Prajakta

image credits: canva.com

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